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Distinguished finish

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Retail spaces can be brought to life with Element panelling from Climate

Distinguished finish


Products in a shop may be the most practical, functional or attractive available, but unless they are displayed in an attention-grabbing way, they're likely to stay on the shelf.

Element is an MDF panel with a thermally fused finish, making it suitable for use in point-of-purchase displays, shelving and wall linings. It is available in a wide range of colours as well as special effect pearlescent and metallic finishes.

Chris Heal of Climate Coating says the metallic finish is an ideal surface to attract attention and inject life into retail space.

"When used with light, it creates a sparkling, shimmering effect," he says.

Element also offers a customised colour service, Create Your Own Element, which allows clients to match Element panels to their own specific corporate colours or colour schemes.


"This allows companies to maximise their brand imaging and in-store colour communication," Heal says.

The panels are manufactured by Climate Coating using special technology that thermally fuses the coating to the MDF panels, creating good-looking, durable panels.

For details, contact Climate Coating, PO Box 107018, Airport Oaks, Auckland, phone (0800) 256 111, fax (09) 256 7878. Email: .

First published date: 23 August 2004

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